Process

To begin, you will pick a group of four people. You can organize your group in whichever way you think is the most effective. One way might be to assign each person a specific portion of the WebQuest (i.e. one person on the budget, one person on the ad, etc.). Another way might to each do a portion of each assignment. You can decide.
Here are some guidelines and suggestions for each part of the assignment.
One campaign brochure or advertisement (print)
  • Google "effective advertising".
  • Google the meanings of colors in advertising.
  • Research effective political campaigning from previous campaigns.
One campaign budget worksheet
  • Google campaign budget
  • Research the cost of the following information, at the minimum (there is more that needs to make up your budget worksheet):
    • Press secretary
    • Advertising
    • Travel
    • Food
    • Lodging while campaigning
  • Discuss budgeting with an accounting instructor or local accountant
One campaign speech
  • Research speech writing
  • Research argumentative writing
  • Research effective presentations
  • Interview a theater instructor or English teacher on how to present an effective oral persuasive speech
A list of the media needed for the campaign and the cost of the advertising suggested
  • Google local media websites
  • Contact the media and ask how much it would cost to advertise with them for a political campaign.
  • Research press releases - what are they? can you use this?
In order to complete those tasks, you will also need to know the following information:
  • Demographics of your political district
  • The last voter turn-out
  • The political parties that are prevalent in your district
  • What the major issues are in your precinct (what makes people want to vote?)
Internet Resources:
Evaluation of Resources Links (use this to evaluate WHERE you are going your information from): http://www.lib.berkeley.edu/TeachingLib/Guides/Internet/Evaluate.html